Press Releases

GadZooks! The Fauklands are being invaded AGAIN!?
When it comes to ranking in the SERPs that count, there’s no such thing as enough back links (well, unless they come from bad neighbourhood sites… but that’s a post for another time). But how do you get good quality back links for free? Especially when sites with a decent PR are usually out right refusing, or want some hard cash?
Press releases…
Not only do these things often rank well for given terms, you’re also basically guaranteed a spot for a few minutes in the “real time” search on Google & Bing, and you’ll stick around for a little while in Google News if you’ve submitted to a quality site.
Of course the problem is finding quality sites that you can submit to, without it actually costing you anything. And I know you guys have better ways of spending your time than researching that stuff, so I’ve done it for you.
Here’s 18 free press release distribution sites for you, and I’ve thrown in their basic Google PR as well because I know some of you love to sculpt that stuff like it’s Play-Doh.
| URL | PR Value |
| http://www.betanews.com | 7 |
| http://news.thomasnet.com/ | 6 |
| http://www.npr.org/ | 6 |
| http://www.bizeurope.com/ | 6 |
| http://www.free-press-release.com/ | 5 |
| http://www.downloadjunction.com | 5 |
| http://www.openpr.com/ | 5 |
| http://www.pressbox.co.uk/ | 5 |
| http://www.filecluster.com/ | 5 |
| http://www.afreego.com/ | 5 |
| http://www.pressreleasespider.com/ | 4 |
| http://www.itbsoftware.com/ | 4 |
| http://www.itbinternet.com | 4 |
| http://www.newsblaster.com/ | 4 |
| http://freepressindex.com/ | 3 |
| http://www.i-newswire.com/ | 3 |
| http://www.techprspider.com/ | 3 |
| http://www.pressreleasecirculation.com/ | 2 |
The real benefit of a press release is that, under Google’s current algorithm, as they age, they gain importance by virtue of being a press release and are more likely to show up in informational searches. It’s not like article marketing on EZA where they basically get tossed aside after a while because of the disposable nature of the site.
However you do need to keep in mind that you can’t just spam a press release site, and your article does need to be 1) professional in tone; and 2) actually seem newsworthy in some way.
Many of them actively actively approve or prune articles, and will ban spammy accounts.
Happy Hunting - Harvey
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